Equinox+ App
CLUB MODE
UX Design
Visual Design
Interaction Design
The Equinox+ app is where members access all that their membership has to offer. They use it to explore and book group fitness classes, schedule personal training sessions, track activity, and more.
The Problem
When a member checks in to an Equinox, the most useful on-location features are spread across various sections of the app, resulting in a frustrating and time-consuming experience before their workout
The Solve
Club Mode prioritizes location-specific utility and convenience. Checking into an Equinox toggles the app's home screen to an in-club experience, providing members with the most useful features.
Always Connected
A single module provides easy access to features connecting to club Wi-Fi, cardio equipment, and TV audio. Additionally, members can request a trainer’s assistance with equipment, form, or a fitness assessment.
Personalized
Dynamic components prioritize app features based on a member's motivations, habits, and calendar. Scheduled activities take the place of an upcoming class module. Members who run can readily access on-demand treadmill classes, while self-guided workouts are available for those who prefer working out independently.
All in one place
There when it’s needed, and gone when it’s not. Members can toggle between Club Mode and Home as needed when visiting an Equinox.